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More Online Advertising Analysis
- Large Brands Experimenting With Location-Based Mobile Advertising
- Google Experimenting With Different Monetization Methods For Mobile Product Search
- "Smart Ads" Driving Yahoo Behavioral Targeting Campaigns
- Display CPMs Still Down Big, But Sequential Growth Encouraging
- Local Online SEM Agencies Still Battling Massive Churn Rates
- Early Newspaper Paywall Results Suggest That The New York Times' Plan Is Doomed
- Yahoo Seeing Some Success With Behavioral Targeting, But New "Branded Content" Campaigns Aren't Selling Well
- Yahoo's New "Network Distribution" Search-Ad Tool Off To Okay Start, But Advertisers Not Yet Switching From Google
- Buildout Of AOL's Seed.com Platform Won't Be Finished Until The End Of The Year
- P&G Joins Herd Of Huge Advertisers Stampeding To Facebook
Twitter Users Are Surprisingly Receptive To Ads
Who says Twitter users would flee if the micro-blogging service started serving ads to its users?
Take a look at this chart provided by Performics executive Michael Kahn. It shows that Twitter users are actually fairly receptive to ads and even discuss products themselves on the platform.
Performics and ROI Research surveyed about 3000 consumers as part of their analysis. This is another example of the growing social media advertising opportunity.
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