Virtual Goods

Virtual Goods Sales Up 100% This Year At PlaySpan

By Rory Maher, CFA | Dec. 8, 2009, 4:26 PM | comment

More evidence virtual goods are taking off.

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EA Smart To Buy Playfish, Valuation Fine

By Rory Maher, CFA | Nov. 10, 2009, 2:30 PM | comment

Revenue less "scammy" than Zynga.  Should be a $100 million business by next year.

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Casual Gaming Is A Spectacular Business, With Profit Margins Near 90%

By Rory Maher, CFA | Oct. 20, 2009, 9:38 AM | comment 20

Minimal development and marketing costs can lead to impressive profits.

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Virtual Good Sales Could Grow 100% To 150% This Year In The US And Western Europe

By Rory Maher, CFA | Oct. 20, 2009, 9:30 AM | comment

Virtual goods sales are finally taking off in the West, after being huge in Asia for years.

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